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The truth is, if it weren’t for the MLS, selling a home would take a lot longer. Marketing as we know it changed with the internet, and yet most realtors are still using outdated tactics or misunderstanding what real estate marketing actually is. Why Most Toronto Realtors Aren’t Real Marketers Most agents aren’t marketers—they’re sales…
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In the world of real estate, flashy promises and bold guarantees are as common as “For Sale” signs. One of the most alluring and perhaps deceptive is the “Your Home Sold Guarantee.” It sounds like a dream come true, especially if you’re eager to sell quickly. Who wouldn’t want the peace of mind knowing that…
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I recently had my ensuite washroom renovated. Each evening, after the contractor left, I would go in and take photos to document the process. The first couple of times, the changes were immediate and, dare I say it, exciting. But on the third to fifth day, progress seemed to slow down, and there appeared to…
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When you’re grocery shopping and you see a person handing out food samples, do you automatically go over and get a sample? Maybe you’re like me and look it over first to see if it’s something you’d be interested in trying. Most times, it’s something that I’m not interested in eating either because it’s junk…