You trusted me on everything… until the price.
You trusted me when I found you this home.
You trusted me when I recommended the daycare my own kid went to.
You trusted me on which renovations would pay off.
You trusted the contractor I use myself.
You trusted me when I gave you the plan to prep for sale.
But when it came to pricing your home — the single biggest factor in a successful sale — you didn’t.
You listed with another agent.
6 months later… 6 price drops, 3 failed “bidding wars,” and your home is still unsold while your neighbours’ sold in 27 days.
So you switched.
This time to the “#1 agent in the area.”
The one who floods your mailbox with flyers.
The one with the giant ego and the slogan: “Welcome to ___ Country.”
And guess what?
Still overpriced. Still sitting. Still chasing the market.
The truth? It was never the staging.
It was never the description.
It was never the photography.
And it sure as hell wasn’t the commission.
It was the price.
That’s the strategy. Everything else is just execution.